2STARS CAFE - A PERSONAL PROJECT
YEAR: 2023
A space-themed cafe where people can escape from the hectic life to a dreamy world to have fun, connect with people and heal their inner child.
Branding
Merchandise
Challenge
For a my final University project, I was assigned with creating a brand formula for my chosen topic of origin, my 10 years long friendship with my best friend, Vivian.
Research
“After Covid, many people struggle with loneliness, me myself included. In addition, adult responsibilities contributes to the busy lifestyle. Nowadays, both me and Vivian had gone through a time where we couldn’t spend a lot of time together due our busy schedules and personal life."
Solution
2 Stars Cafe is immersive and gives an experience into our imagination and lifestyles with different levels, where friends can come together to hang and do fun activities to deepen bonds or meet new people. The themed cafe is dreamy and spaced themed as an escape and safe space targeted for uni students, teenagers, everyone! It opens from 6am until 10pm, offering non alcoholic drinks and fun activities ranging from relaxing to energetic so people can either wind down, socialise, do work, eat and drink.
